Reducing Time-to-hire of Millennials by 30% by Using Gamification Alongside Assessment
Vodafone Spain gained a 30% reduction in its time-to-hire by re-engineering the recruitment process of its younger, Millennial-aged workforce.
With Aon’s Assessment Solutions it designed the process to include targeted career pages, an online game to engage with applicants and Vodafone-branded assessments, bringing the information together into a real-time analytics dashboard.
Recognizing the value of the skills and knowledge these younger employees offer, Vodafone went on to create the Digital Ninja role to encourage the sharing of technological knowledge across the business.
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